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Valerie Kakovkina

Valerie is the Head of Content at NetHunt CRM. When not swamped with planning and editing, she shares bits and pieces of sales and CRM wisdom in articles and interviews.

More from Valerie Kakovkina

CRM Essentials
  9 min read

6 essential CRM features for team collaboration

CRM tends to increase the alignment between the teams. In this article, we cover 6 collaborative CRM features for your team to achieve goals faster, together.

   
CRM Essentials
  9 min read

Top 5 CRM views that your Marketing team needs to create

Check out the article to find out how to filter marketing data in the CRM and what CRM views to create to keep track of the marketing and sales progress.

   
Email Marketing Corner
  11 min read

How to get a prospect’s attention in a cold email

Find the tips on how to get a prospect's attention in a cold email, get it opened and replied. Personalise smartly!

   
CRM Essentials
  10 min read

Not only for sales: How to use CRM for customer support and customer service

Dive into the article to check how to use CRM for customer service. Handle customer support issues, track interactions, and improve response time.

   
CRM Essentials
  10 min read

Favourite NetHunt CRM features as told by its users

Check out the reasons NetHunt CRM users choose the system and the features they love the most.

   
Team Management
  11 min read

8 steps towards ensuring the well-being of your team and why it matters

Today, we're looking at why managers should pay attention to their employees' mental health, discussing all the key ways they can do it

   
Marketing Space
  8 min read

Not just for Sales: How to use CRM for Marketing

The first in our series proving CRM isn't just for Sales. In this edition, we look at CRM for Marketing

   
Data & Reporting
  10 min read

How to personalise communication using CRM data

Learn how to really personalise outreach using all your CRM data

   
CRM Essentials
  13 min read

The true value of CRM, as told by seasoned CRM practitioners

We asked CRM practitioners to share the value they get from a CRM system and the processes CRM help them with the most.

   
CRM Essentials
  11 min read

Successful CRM implementation plan: How to implement a CRM in 10 steps

Check out all the steps of a successful CRM implementation plan

   
CRM Essentials
  15 min read

Best contact management software 2025: Reviews and pricing

We've put together a guide for the best contact management software on the market with features, reviews, and prices

   
CRM Essentials
  14 min read

14 key CRM features to add to your CRM shopping list

This article outlines core features and functionality to look at while choosing a CRM software for your business.

   
CRM Essentials
  8 min read

CRM and data protection: How to make sure your CRM data is secure

Your data is your business, make sure it's kept secure in CRM

   
Sales Hacks
  11 min read

7 sales and marketing newsletters to subscribe to

Find a new sales or marketing newsletter to subscribe to

   
Sales Hacks
  6 min read

An introduction to lead scoring

This article outlines all the basics for an important sales technique: Lead scoring.

   
CRM Essentials
  10 min read

How to measure the effectiveness of CRM implementation

Find out whether your CRM system is doing what you need it to do

   
Alternatives
  7 min read

5 real estate CRM Contactually alternatives

A list of Contactually real estate CRM alternatives and which real estate CRM features to look for

   
Sales Hacks
  10 min read

How to write a monthly sales report

Learn how to write a monthly sales report to constantly track performance of your sales team.

   
Sales Hacks
  9 min read

15 New Year’s resolutions for sales managers and entrepreneurs

With the 2022 being just around the corner, it's time to make a list of your New Year's resolutions.

   
Sales Hacks
  10 min read

The art of following up: 5 follow-up email sequence templates to move leads down the funnel

No matter who you're following up or why - we have a template to help you. Move leads down the funnel faster with these ready-made follow-up email sequences.

   
CRM Essentials
  9 min read

CRM experts share their CRM trend predictions for 2022

CRM analysts, practitioners, and vendors share the CRM trends to watch out in 2022. Check it out!

   

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