Easy CRM to Automate and Scale Business

Meet the easiest CRM – no learning curve, just results.

What was once considered the easiest CRM often turns into a maze of features no one uses.

Fortunately, some simple CRM systems like NetHunt CRM stay true to what matters: easy setup, no clutter, and zero training required.

Let’s find out top simple CRM solutions that you can start using from day one and how they can add value to your business.

What is the easiest CRM software?

The easiest CRM software, sometimes called ‘simple CRM’ or ‘easy CRM’ is a simple CRM software for small business and larger companies that includes all the features needed for efficient customer relationship management. Such software is highly customizable, affordable, and easy to use and set up.

It’s a simple customer relationship management tool that meets both simplicity and efficiency criteria without compromising on ease of use or flexibility.

Simple CRMs usually tick the following characteristics:

• Easy to set up
• Intuitive to use
• Highly affordable
• Offers top necessary basic features + the system’s integration connects with tools you already use
• Automates your sales process and marketing efforts
• Scales with your business in the long run
• Сonnects with tools you already use

In other words, you don’t have to be a tech guru to start reaping the benefits of the best simple CRM.

How to choose the best simple CRM for business 

A lot of factors come into play once you decide to find the best basic CRM software platforms and invest into one of them. Those might be budget, automation level, your team’s tech savviness, and business growth plans. 

But let's start with the basics: what features do CRM platforms offer?

What are the features of easy CRM platforms?

As a business owner or sales rep manager, you’re likely juggling a million tasks every day. You don’t need a complex system with countless project management or reporting features that takes forever to set up. 

Here are the key features that turn a CRM solution into the easiest CRM to learn and use from day one but don’t compromise its agility. 

User-friendly interface

How are you supposed to navigate the system with tons of widgets and confusing menus? The easiest to use CRM has a clean well-structured interface that helps you access all the data and key features in a matter of seconds.

Clean dashboard layout

A well-organized interface shows vital data (upcoming tasks, pipeline progress, and lead activity), eliminates clutter, and makes your daily task planning effective.

Intuitive navigation

Menus, buttons, and workflows should follow logical paths so even new users can get started without training

Easy setup

There should be no need for extensive technical expertise or hiring a team of developers to set up the solution. Instead, a simplified CRM comes with default settings that shorten the initial setup.

Default settings and templates

Pre-configured templates for pipelines, contact fields, and reports help you hit the ground running as you don’t need to build everything from scratch and can save time.

No-code customization

Easy CRMs let you tailor fields, stages, and workflows without writing a single line of code.

Lead management 

Effective lead management is at the heart of any CRM. A simple CRM helps you automatically capture leads and qualify them so you can focus on the ones most likely to convert. In some cases, CRM can even boost conversion rates 300%

Automated lead capture

Collect leads directly from web forms, calls, or live chats and send them straight into your CRM.

Lead assignment 

Automatically assign leads to the right team member based on rules like location or deal size. 

Smart segmentation 

Group leads by behavior, demographics, or source to personalize outreach and improve conversion rates.

Automation capabilities 

Automation saves time and reduces human error. It allows your team to focus on high-value activities while your CRM handles the busywork behind the scenes.

📈By the way, businesses using a CRM are 86% more likely to beat their sales targets compared to those that don’t, while 92% of businesses say that CRM software is key to their revenue success.

Trigger-based sales & marketing workflows 

Set rules to trigger actions, such as follow-ups, lead assignments, or task creation, based on specific customer behaviors, timeline, or changes in the pipeline. Your sales process keeps moving, even when you’re not watching.

Automated email sequences 

Send pre-scheduled emails based on lead behavior or stage in the funnel to keep prospects engaged with personal/seasonal offers and cross-sell opportunities.

Deal progression & Record updates

Automatically move deals through stages and update contact records as actions occur. This keeps your pipeline organized and always up to date.

Tasks & Notifications 

Set automated tasks and reminders for important follow-ups or deadlines. Your team stays on track without having to rely on memory or sticky notes.

Reporting and analytics 

Easy CRMs often come with essential reports. But the best ones offer customizable, real-time analytics that help you make smarter, faster decisions.

Sales pipeline reports 

Track how deals are moving through your pipeline, spot where they stall, and forecast revenue more accurately.

Performance reports

Monitor key metrics like sales activity, win rates, or response times to evaluate team performance and identify improvement areas.

Custom dashboards 

Build visual real-time dashboards that show vital business metrics. For instance, in NetHunt CRM, real-time dashboards are possible due to Looker Studio integration.

Multiple native integrations 

The idea that simple CRM tools lack integration is a myth. Modern CRMs often offer robust integration options right out of the box. Here is why you need all those integrations. 

Gmail & Google Workspace tools

This integration ensures emails, calendar events, and tasks stay synced, meaning that your team can manage communication with leads, assign tasks, and log calls/meetings directly within the CRM. No need to switch tabs. 

Data enrichment tools

Data enrichment tools automatically fill in missing details about your leads and contacts, such as company size, job title, or social profiles. No need to spend hours on research. 

Social media & Messengers

Your simple CRM should be where your customers are. And they are everywhere… 🤔 Social media and messaging integrations with tools like Facebook Messenger, WhatsApp, Instagram, or Viber let your team capture more leads through multiple channels, respond faster, and personalize communication. 

VoIP services    

With VoIP services integration, your teams can make, receive, and log calls directly within the CRM. No more guessing who said what and when. Plus, with an easy CRM like NetHunt you can set up automations for missed and unanswered calls so the system assigns call-related tasks to available sales reps to ensure every lead gets a follow-up.

Top business benefits of using an easy CRM in your daily operations

An easy-to-use CRM helps your business move quicker, stay focused, and operate more effectively across every stage of the customer journey. Let’s see how.

#1: Save hours every week with automated processes 

An easy CRM with built-in automation for sales and marketing workflows eliminates repetitive manual tasks like data entry (32% of sales reps still spend more than 1 hour on manual data entry daily), lead updates, sending emails, or scheduling follow-up tasks and reminders.

#2: Keep every customer detail in one secure place 

Emails, calls, deal history, notes — every piece of customer data is easily accessible and kept in one place, so your team can communicate with full context at their fingertips. You can set permission-based roles to control who sees what, ensuring data security and compliance.

#3: Get an easy-to-navigate system

No steep learning curves, no confusing dashboards. Just a quick setup and a clean, intuitive interface that allows even non-technical users to start using the system from day one. And yes, you can manage the system without the support of an entire IT team.

#4: Boost sales efficiency and close more deals faster 

Automated follow-ups, task notifications, and deal progression ensure your sales process moves forward smoothly with less manual work. You can also set up trigger-based workflows to automatically assign leads, update deal stages, and send reminders.

#5: Deliver personalized customer experiences 

Easy CRMs give your team insights into each lead’s behavior, preferences, and past touchpoints. Plus, you can build personalized email sequences and trigger-based messages that speak directly to each lead's interests. 

#6: Grow confidently with built-in scalability 

Whether you’re a solopreneur or scaling to a 20-person team, an easy CRM grows with you. Add users, build more workflows, and integrate new tools. No need to start from scratch or pay for multiple subscriptions. 

#7: Get an affordable, all-in-one solution

Easy CRMs typically come at a lower price point. Nonetheless, they still offer everything you need, such as contact management, pipeline tracking, email automation, and more. That means you save on extra tools and subscriptions.

Which simple CRM is best for your business?

Not all “simple” CRMs are created equal. Some offer more automation, better UX, or smarter integrations. Use this comparison table to quickly spot the best-fit CRM for your business needs, team size, and future growth.

Easiest CRM to use solutions, compared

5 easiest CRM software to use

#1: NetHunt CRM

NetHunt is the easiest CRM to use currently on the market. This simple CRM system turns your familiar Gmail environment into a hub for efficient customer relationship management and insightful business analytics. The best part? It all happens within a user-friendly interface.

Back in 2015, the simplicity of use coupled with solid functionality made NetHunt simple CRM a favorite among thousands of users globally.

Ten years later, NetHunt agile CRM boasts impressive ratings of 4.7 on G2 and 4.8 on Capterra.

Features that set NetHunt apart and make it the best easy CRM?

• Native-like integration with Gmail. This integration turns your familiar inbox into one of the best intuitive tools you’d ever find. You can manage customer relationships, track sales progress, and automate tasks directly within your existing Gmail workflow.
• Automatic lead capture. NetHunt CRM captures new leads from web forms, calls, messengers, social media, emails, and more.
• Sales pipeline automation. As deal progresses through pipeline stages, NetHunt CRM creates a predefined set of tasks and assigns them to the team members.
• Customer base organization and segmentation. NetHunt easy CRM system automatically synchronizes contacts with Google Contacts at regular intervals and removes duplicates.
• Automatic reminders, follow-ups, and notifications. NetHuntCRM helps you never miss a deadline for a task. It also ensures you nurture your new leads and existing customer relationships consistently.
• Multiple integrations. NetHunt CRM integrates with tools you already know, use, and love. It easily connects with messengers, social media channels, Google Workspace tools (Google Contacts, Google Meet, etc.), and a range of VoIP services.
• Email marketing. Users can utilize built-in email marketing tools for bulk marketing campaigns, tracking, email templates, and drips.
• Sales reporting. You can generate detailed sales and lead reports to track performance and make informed decisions based on key metrics.

And because NetHunt CRM is ultra-customizable, we’ve got users from multiple industries, such as:

• Travel agencies
• SaaS companies
• Digital marketing agencies
• Service businesses
• Manufacturing
• Consulting businesses 
• Construction 
• Law firms
• Financial services
• Investor relations

Pros of NetHunt easy CRM system

• Native Gmail integration
• Highly customizable
• Diverse integrations
• Multi-channel lead nurturing
• Built-in email marketing
• Optimized project management
• Actionable sales reporting
• Optimized project management tools
• Actionable sales reporting and sales forecasting

Cons

• Some advanced features are only available with Business and Advanced subscription plans

Pricing

#2: Streak CRM

Think of Streak as a stack of pretty powerful good old spreadsheets that allow you to work within the comfort of your inbox. However, don’t underestimate the simplest CRM. As a basic CRM software, Streak boasts full integration with Gmail, helping teams collaborate in the same place and be on the same page.

Plus, this super simple CRM offers good email marketing features, but, unfortunately, no longer has its generous free plan (we all remember those days when some parts of Streak’s functionality were completely free, right?)

Anyway, more than 750 000 users trust Streak and consider it the easiest to use CRM for small business if you’re a beginner in the world of easy CRM services.

Features

• Native Gmail & Google Workspace integration (Google Contacts, Google Calendar, etc.), which makes this particular basic CRM perfect for Gmail users
• Team collaboration functionality
• Email power marketing features
• Contact details enrichment
• Offers AI Co-Pilot feature for automated insights

Pros

• Customizable workflows and pipeline stages
• A simple CRM app that helps you access sales data on a go
• Ready-made email templates
• AI functionality

Cons

• Limited advanced features
• Lack of customization and scalability
• Limited sales tools automation

Pricing

#3: folk CRM

As one of the top easy CRM tools on the market, folk offers a familiar, spreadsheet-like interface that’s easy to use — perfect for those moving from the notorious Excel sheet functionality, Google Sheets,Notion, or Airtable.

With a 4.8 rating on Product Hunt and the Chrome Store, and trusted by over 2,000 agencies, folk is one of the easiest CRM for small business to simplify your lead management and personalized outreach.

Features

• Customizable pipeline views
• Centralized lead management
• Social media prospecting
• 1-click customer data enrichment
• 6000+ integrations
• Messaging sequences and AI-generated variables for personalized outreach

Pros

• Perfect for small teams looking for a simple CRM platform
• Familiar spreadsheet-like interface
• AI-powered tools for personalized outreach and customer data enrichment
• Extensive integrations with over 6000 tools

Cons

• Lacks advanced features required for scaling larger teams
• Limited sales automation
• Some users note that lead tracking is confusing

Pricing

#4: Attio CRM

If you google ‘CRM easy to use,’ you’ll quickly stumble upon Attio as a simple CRM for small business on the market. During our research for the easiest CRM software platforms, we’ve found multiple positive reviews about this particular pipeline management tool.

Most users claim that as for a very simple CRM, Attio offers great customizable workflows and customer relationships features small businesses require to stay up to date and agile in their sales and marketing processes.

Unlike many simple CRM tools that enforce rigid structures, Attio lets you design every aspect of your sales process to align perfectly with your operations.

Features

• Easy-to-customize sales pipelines
• Automatic customer data enrichment from external sources
• Key features include features real-time notifications, task assignments, and collaboration tools
• Advanced deal management with custom objects, contact fields, and relationship mapping

Pros

• Highly adaptable pipelines for complex sales cycles
• Intuitive interface
• Advanced collaboration features

Cons

• The lack of advanced marketing tools and sales automation
• Poor third-party integration

Pricing

#5: Zendesk CRM

Everyone knows Zendesk as the easiest CRM due to its ‘zenlike’ simplicity. But don’t let the name misguide you!

As a simple CRM system for small business, Zendesk offers effortless contact and deal management, project management, pipeline tracking, and performance monitoring. And let's not forget its scalability, which makes it one of the best CRM for startups.

Zendesk CRM is renowned for its customer support capabilities. It offers features that ensure simple customer relationship management, such as easy data sharing, up to date information, and automated trigger-based workflows.

Features

• Email tracking and notifications
• Automated power dialer
• Salesforce connector app
• Collaboration tools
• Lead tracking & lead routing
• Zendesk AI agents for advanced customer support

Pros

• Simple setup and fast deployment
• An agile CRM that brings high ROI — 2 in 3 sales teams see a return on investment within 6 months
• Fast growth — Over 50% of organizations experience double-digit revenue growth due to improved customer relationships management
• Great option for customer support teams (offers chat features)

Cons

• High pricing tiers
• Some users claim the interface is not beginner-friendly

Pricing

How to easily set up a simple CRM system for your business

Here’s a step-by-step guide to help you quickly implement a simple CRM system without the overwhelm. 

#1: Define your CRM goals and business needs

Clarify what you want your new tool  to do. Track leads? Manage contacts and automate follow-ups? Or all of the above? 

This helps you find a solution that aligns with your team’s daily workflow and long-term business goals.

#2: Choose the right simple CRM

Select a CRM that fits your needs, budget, and team size. Look for an intuitive interface, essential features (like pipelines and automations), and native integrations with tools your team already uses.

#3: Import your contacts and key data

Prepare your data. Many CRMs offer import templates and support for tools like Google Sheets or CSV files to make the process smoother.

#4: Customize the CRM to fit your workflow

No-code customization makes the process easy. Tailor your pipelines, contact fields, and task automations to match how your team sells or supports customers. 

#5: Train your team and assign roles

Show your team how to use automation features or ask the CRM provider to organize an onboarding session. Further, assign clear roles and permissions.

#6: Track, adjust, and improve over time

Once your CRM is up and running, keep an eye on how your team uses it. Review key metrics, gather feedback, and tweak workflows to make the system even more efficient.

How can simple CRM software help small businesses?

Two out of three companies add a CRM in their first five years. Simple CRM software gives small teams the tools they need to grow without the cost or complexity of enterprise systems.

Simple NetHunt CRM success stories

Thousands of small businesses around the world use NetHunt CRM to simplify their daily operations and boost growth. Here are just a few real-world examples of how it works in action.

Easy CRM for SaaS

Recom, a B2B prospecting agency, struggled with manual processes, inefficient reporting, and fragmented tools. Here is how NetHunt helped Recom achieve 5x more clients:

• +20–25 qualified leads per month generated via automated lead nurturing and pipeline tracking;
• 2 hours saved weekly per employee due to CRM automations, email templates, and workflows;
• 3× faster onboarding of new business developers due to intuitive Gmail-based interface and structured workflows;
• Automated syncing of call logs, emails, chats, and documents in one centralized secure place;
• Task reminders keep business developers on schedule and help never miss follow-ups even with thousands of prospects;
• Process duplication across clients with folder-based setup, reusable workflows, and flexible pipelines saves time;
• Looker Studio integration enables clear, real-time reporting.

Easy CRM for startups

Outreach management and global team syncing turned into a challenge for scaling Sijak Media. Here is how NetHunt helped:

• Gmail integration with color-coded labels;
• Centralized CRM system that unified global teams;
• Tailored contact records with custom fields to track budgeting, platform, region, and more;
• Automated outreach, follow-ups, and task assignments, which made deal closure 20% faster;
• Task automation for SDRs to standardize manual steps and avoid missed actions.

Easy CRM for marketing agency

Epom, a fast-scaling ad tech company, was struggling with fragmented tools and poor cross-team visibility. After two failed CRM attempts, they turned to NetHunt CRM.

• +45% increase in MQLs and 80% of billing tasks automated 🥳;
• Advanced segmentation with custom views and filters for better focus on high-priority leads and lost lead re-engagement;
• Email marketing functionality for personalized newsletters, HTML support, and full performance tracking.
• Sales and marketing alignment through shared records, @mentions, task assignments, and permissions;
• Multiple sales pipelines tailored to different product lines and lead sources (inbound, outbound, partnerships).

Final thoughts

Traditional CRMs like HubSpot and Salesforce can be overwhelming—complex, rigid, and costly. NetHunt CRM offers a refreshing alternative. Built inside Gmail, it’s easy to use, quick to set up, and fully customizable. Whether you're in sales, marketing, or support, NetHunt helps you grow without the hassle.

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