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Marketing

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Over the last years, Gmail has become something much more than a regular email service. The team of Google is restlessly working on making the user experience impeccable and ahead of the latest email marketing trends. And yes, it can be regarded as a full-blown, powerful tool for sales, particularly, due to a wide range of the most useful features and seamless integration with third-party services. But which Gmail sales app to choose and when…

There’s been a lot of talks lately that email marketing is either dead or dying. It seems that we no longer trust emails. And, frankly speaking, browsing through your inbox has become quite a tedious task. Now you have to dig useful and needed emails out of the huge pile of garbage, namely promotions and spam. These days you can find a lot of communication channels to invest your money into, such as social media, search engine optimization,…